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We’ll show you all the OTHER ways to use PODCASTS

We’re a full-service podcast production company that helps leaders and corporations leverage podcasts in more EFFECTIVE, STRATEGIC and even UNEXPECTED ways to reach key audiences including consumers, employees, remote teams, customers, candidates and more.

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Internal & Private Podcasts Custom PodCLASSESLeadership Development PodcastsPublic Podcasts

 
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A PUBLIC PODCAST IS EXPECTED. NOW TRY SOMETHING UNEXPECTED!

 

These days everyone listens to podcasts. And they’re not just tuning-in for mindless entertainment, they listen to get INSPIRED, get INFORMED, get IDEAS, get SMARTER and learn new SKILLS. You might even say they listen to “make their heads BIGGER” (sorry, we couldn’t resist).

Of course, corporations know this, so many of them release branded shows that target a core audience (usually their consumers). And while “typical” public podcasts make sense to produce for lots of reasons (marketing, thought-leadership, etc.), they’re just the tip of the podcasting iceberg. The fact is, there are MANY other ways for corporations to leverage this ever-growing format. Some of which may surprise you!

And that’s where we come in. We’re a FULL-SERVICE PODCAST PRODUCTION COMPANY that not only DEVELOPS and PRODUCES unique podcasts for enterprise companies, but we also show them ALL the SURPRISING and UNEXPECTED ways they can be (and should be) leveraging podcasts across their ENTIRE business to meet their priorities and objectives.

 

Some UNIQUE & UNEXPECTED ways to use podcasts

 
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There are many unique ways your organization can leverage podcasts to reach just about any audience - from consumers…to employees…to customers…to candidates…to franchisees…to board members. For example:

  • You can use them for EMPLOYEE LEARNING & DEVELOPMENT by creating an INTERNAL podcast or a limited-run “MasterClass-esque” series (we call it a PodCLASS) and releasing it exclusively to employees and teams to train them, help them get smart on emerging topics or even help them build necessary power skills.

  • You can use them for CUSTOMER RELATIONSHIP MANAGEMENT by creating a podcast that’s released exclusively to your key customers to help further solidify those relationships, drive sales and stay top-of-mind. How many of your competitors are doing that?

  • You can use them for TALENT ACQUISITION by creating a podcast that gets released to potential candidates (maybe at a select campus or as a job fair extension) to give them a sense of what your culture is all about or positions entail. Talk about a candidate experience!

  • You can use them for THOUGHT-LEADERSHIP by creating a limited-run PUBLIC FACING podcast to inspire and educate the broader business community to demonstrate how leaders in your organization think, solve problems and create innovative ideas.

Of course, identifying and navigating all these opportunities might seem daunting, but that’s why you call us!

 
The Internal Podcasts they produce are like custom MasterClasses for our employees and teams at American Express.
— -E. Bai Koo, EVP - Strategy & Operations, Global Commercial Services at American Express