A Message from BigHeads Founder, John Palumbo
Companies, brands, leaders, products and teams all face the same problem - they see the value of podcasting, but they assume, “If we start a podcast, we’re signing up for the long-haul.” And quite honestly, many of them don’t want the ongoing lift so they scrap the idea and opt for more traditional (and less impactful) approaches.
BigHeads Network exists to break that assumption (and take the podcast pressure off).
We design short-run podcast series - typically 3 to 5 episodes - built around a specific initiative, priority, or message. Not an ongoing obligation. But rather a defined body of work with a beginning, a middle, and an end.
We believe that when the arc is intentional, the conversations get sharper. When the endpoint is clear, the value gets higher. And when it's done, you have something complete…instead of an ongoing show and all the things that come with it: getting more downloads, growing your listener base, coming up with topics, finding guests and sticking with an impossible release schedule.
Some series are public-facing: thought leadership, brand narrative, go-to-market, category positioning…or built directly around a product, to educate, inform, and actually move people closer to a purchase decision.
Others are private: built for employees, partners, customers, franchisees, or candidates who need to hear something important and hear it well.
In every case, the conversations are intentionally designed and produced, often captured in a professional studio environment, to create focus, presence, and a level of quality that reflects the importance of the message.
In the end, each short-run series is delivered as a complete, shareable body of work — built around real experts and authentic dialogue, which makes it precisely the kind of credible, specific content that Google and AI are designed to surface.
Overall, we create short-run shows for:
Brands and companies that have engaging stories to tell
Products that deserve “companion” podcasts to provide the information buyers really want to know
Leaders who want to have (and share) meaningful conversations about key priorities
Departments looking for a more effective and efficient way to drive alignment, education, or momentum among employees, teams and select audiences
We’ve produced public- and private-facing short-run podcasts for organizations of all sizes including ones you know like American Express, HairMax, Harman, Keurig, Korn Ferry, Metabo HPT, Panasonic, PepsiCo, Shelf Genie, Sotheby’s Realty, TD Ameritrade and more.
So, if you’re looking for a podcast solution that delivers value without the long-haul commitment, let’s talk.
Podcasting Insights, Strategies, Lessons, Ideas…& Rants
There are lots of reasons to consider SHORT-RUN PODCASTS. Read THIS.
How short-run podcasts are engineered for AI search. Read THIS and THIS.
Don’t be one of those companies that just “talks” about STORYTELLING…really do it. Read THIS and THIS.
Why busy LEADERS hesitate to start a podcast and how a simple shift can remove the pressure. Read THIS.
If you believe AI will wipe out traditional podcasting, we think you’re nuts. Watch THIS.
Yeah, of course you can produce your company’s podcasts in-house, Just understand what it will take. Watch HERE.
Private podcasts aren’t just for BIG, enterprise organizations. Smaller businesses can leverage them too. Watch HERE.
Filming a show in a STUDIO is not always necessary (or possible) but it does have some advantages. HERE are a few.
“The internal short-run podcasts they’ve produced are like mini MasterClasses for our teams at American Express.”